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夜の温かい照明に照らされた近代的なビルの通路と街路樹

Company Introduction

COMPANY PROFILE

Company Profile

Company Name

YoshiMIX LLC

CEO

Yoshimi Nagase

Establishment

July 2026

Corporate Number

0210-03-017692

Business content

Global Business Concierge / Overseas Business Expansion Support / Overseas Business Expansion Support / Media & Video Production / International Coordination / International Event & Location Production

MESSAGE

Representative's Greeting

My career hasn't been a straight path through a single industry.
Starting my career in media, I have worked in tourism, events, video production, marketing, and luxury tourism.
And then I moved into international business. Before I knew it, I had traveled through various industries.
At the heart of her journey lies the experience of raising children as a single mother.
"First and foremost, I need to work and protect my family."
With that in mind, I have jumped into places where my experience and value were needed, and have dedicated myself wholeheartedly to the work in front of me.
Of course, the journey was by no means smooth.
There were times when we were bewildered by an environment that was different from our ideals, and we chose to go our separate ways for the sake of each other's future. There was also a time when, after spending New Year's Eve talking with colleagues about the future and promising to "work hard together," we were informed the day after that the company had gone bankrupt.
Each time, I kept asking myself, "Does this experience have any meaning?" and "Where am I headed?"
But looking back now, it all seems to be connected by a single thread.
Knowledge and experience cultivated in different industries, time spent interacting with people from diverse backgrounds, and countless challenges, including both successes and failures.
Each of these experiences fostered a deep understanding of the other party's perspective, culture, and values, allowing us to grasp feelings that couldn't be conveyed through words alone, and ultimately becoming a force for connecting different countries, companies, and people.
I believe that what's truly important in business isn't "communicating correctly," but rather "understanding each other and building trust."
Business is no longer confined to a single country. While companies and people around the world are connected,
Differences in culture, business practices, and values often lead to the loss of potential that could have otherwise arisen.
YoshiMIX is not just a company that provides business matching or consulting services.
We aspire to be a partner that connects people to people, businesses to businesses, and communities to the world, and together we envision and realize the future that lies ahead.
To cherish and nurture each encounter and connection, and to create new value from them.
That is my mission, and the future that YoshiMIX aims for.
I will now use all the experience I have gained so far to help you in your endeavors.
I am truly looking forward to taking this step towards the world together with you.

“Connecting Vision. Creating Reality.”
Connecting visions and realizing the future.

Yoshimi Nagase

CARRER

1991

Joined the News and Production Department of TV-U Fukushima (TUF), a TBS affiliate, as an announcer.

1994

Joined TV Kanagawa. Handled assignments such as serving as a field reporter for soccer broadcasts, reporting high school baseball updates, and working on programs covering prefectural government affairs.

1995

Studied journalism at Washington State University in the United States and successfully graduated.

1998

Became a dedicated reporter for TV Asahi’s Wide Scramble. Subsequently, until 2008, worked as a freelance announcer, appearing at events and on special programs for various broadcasters, including NHK, TBS, Tokyo MX, and TVK.

During this period, gave birth to two children while balancing a successful career with family life, dedicating time to raising them.

2008

Joined Marriott Vacation Club. Worked in the marketing department, focusing on new customer acquisition and global operations.

2009

Joined Britannica Japan Co., Ltd. and launched a new business unit dedicated to the acquisition and localization of overseas content.

2013

Obtained an MBA from the University of Tsukuba (Global Management and Branding Strategy).

2015

Joined Sato Holdings Corporation. Served as a Global Business Assistant to the President and CEO within the President's Office.

2016

Joined the Tokyo Convention & Visitors Bureau. Handled inbound tourism initiatives and tourism promotion.

2023

At the same foundation, he also served with the Tokyo Film Commission. He participated in international film festivals—such as the Cannes and Berlin film festivals and the American Film Market—and worked on attracting location shoots to Tokyo and coordinating filming operations.

2024

Worked at a video production company, handling business negotiations with overseas production companies, attracting filming projects, and producing music videos and events.

2026

YoshiMIX LLC was established.

PARTNERS

Business partners

茶色の電車の正面アイコン

​交通公社

3人の人物のシルエットアイコン

​イベント会社

茶色のビデオカメラのアイコン

​映像制作会社

*Listings will be updated periodically.

光り輝く都市とネットワークで結ばれた夜の世界地図

Leveraging our global network and practical experience,
We will turn our clients' aspirations into concrete results.

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